Whiting Consulting https://whitingconsulting.com/ Unlock Your Hiring Potential Thu, 04 Jul 2024 19:02:52 +0000 en-US hourly 1 https://whitingconsulting.com/wp-content/uploads/2024/07/cropped-Whiting-Consulting-Favicon-32x32.png Whiting Consulting https://whitingconsulting.com/ 32 32 Product Manager https://whitingconsulting.com/product/product-manager/ https://whitingconsulting.com/product/product-manager/#respond Thu, 04 Jul 2024 18:59:15 +0000 http://whitingconsulting.com/?p=7006 The post Product Manager appeared first on Whiting Consulting.

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Product Manager

Company Description

Our client, a leading technology company at the forefront of digital advertising, specializing in advanced programmatic solutions across Connected TV (CTV) and video platforms. Our mission is to innovate and deliver cutting-edge products that empower brands to engage audiences effectively in the digital landscape. As a Product Manager, you will play a crucial role in driving the development and enhancement of our programmatic advertising solutions, particularly in the CTV and video space.

Position Description

We are seeking a Product Manager with deep expertise in programmatic advertising, specifically within Connected TV (CTV) and video environments. The ideal candidate will possess a strong technical background combined with strategic product management skills to drive the roadmap and execution of our programmatic offerings.

Responsibilities

  • Lead the end-to-end product lifecycle, from concept to launch, for our programmatic advertising solutions focused on CTV and video platforms.
  • Define product strategy and roadmap based on market trends, customer needs, and competitive analysis.
  • Collaborate closely with engineering, design, sales, and operations teams to ensure successful product development and delivery.
  • Conduct market research and gather customer feedback to identify new opportunities and enhance existing products.
  • Work closely with external partners and stakeholders to integrate third-party solutions and expand product capabilities.
  • Define and track key product metrics, analyze data, and iterate on features to optimize product performance and user experience.
  • Serve as a subject matter expert, providing guidance and support to internal teams and clients on programmatic advertising best practices within CTV and video.

Requirements

  • Bachelor’s degree in Computer Science, Engineering, Business Administration, or a related field. MBA or equivalent experience is a plus.
  • Minimum 5 years of experience in product management within the digital advertising industry, with a focus on programmatic buying and CTV/video advertising solutions.
  • Strong understanding of programmatic advertising technologies, including DSPs, SSPs, ad servers, and data management platforms (DMPs).
  • Proven track record of successfully launching and managing products in a fast-paced, agile environment.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.
  • Strong communication and collaboration skills, with the ability to influence cross-functional teams and stakeholders.
  • Experience working with cross-device and cross-platform advertising solutions is preferred.

Benefits

  • Competitive salary and performance-based bonuses.
  • Comprehensive health benefits package.
  • 401(k) retirement savings plan with employer matching.
  • Flexible work environment with opportunities for remote work.

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Senior Account Executive https://whitingconsulting.com/sales/senior-account-executive/ https://whitingconsulting.com/sales/senior-account-executive/#respond Thu, 20 Jun 2024 19:54:17 +0000 http://whitingconsulting.com/?p=6918 The post Senior Account Executive appeared first on Whiting Consulting.

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Senior Account Executive

Company Description

Our client is looking for a dynamic and innovative digital marketing agency specializing in cutting-edge programmatic advertising and advanced AdTech solutions. Our mission is to empower brands with sophisticated strategies that maximize ROI and drive digital growth. As a Senior Account Executive, you will play a pivotal role in our client success team, leveraging your deep industry knowledge and extensive experience to deliver exceptional results.

Position Description

We are seeking a Senior Account Executive with a proven track record in programmatic advertising and AdTech solutions. The ideal candidate will have a minimum of 7 years of experience in digital advertising, with a strong focus on managing client relationships and driving revenue growth through strategic programmatic campaigns.

Responsibilities

  • Manage and grow key client accounts, serving as the primary point of contact for all programmatic and AdTech-related initiatives.
  • Develop and execute strategic plans to meet and exceed client expectations and revenue targets.
  • Collaborate closely with internal teams including operations, analytics, and creative to deliver integrated advertising solutions.
  • Stay current with industry trends, technologies, and best practices in programmatic advertising and AdTech.
  • Provide thought leadership and strategic guidance to clients on campaign optimization, audience targeting, and performance analytics.
  • Conduct regular performance reviews and analysis, providing actionable insights and recommendations for campaign improvement.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Business Administration, or a related field.
  • Minimum 7 years of experience in digital advertising, with a focus on programmatic buying and AdTech solutions.
  • Proven track record of managing large client accounts and exceeding revenue goals.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent communication and presentation skills, with the ability to articulate complex concepts to both technical and non-technical audiences.
  • Experience working with DSPs, SSPs, DMPs, and other programmatic platforms.
  • Ability to thrive in a fast-paced, collaborative environment and manage multiple projects simultaneously.

Benefits

  • Competitive salary and performance-based bonuses.
  • Comprehensive health benefits package.

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